Re: Attendance at NCAA
I concur with the assessment that there seemed to be very little marketing of the event in the Twin Cities.
I don't know if the following example counts as marketing, per se, but it was a little bit of potential fanfare that didn't show up this year...
The first thing I noticed when I got close to Ridder Arena was that there were no Frozen Four pennants on the street lights along Fourth Street (in front of the arena). The U. of MN pennants that normally hang on the lights were still there -- they hadn't been swapped out.
That compares to 2001, where every streetlight had a FF pennant on it. (I remember that because I was working for the university at the time and saw them every day. I don't remember if they had been changed in 2006.) I also saw the pennants outside Agganis Arena last year.
I concur with the assessment that there seemed to be very little marketing of the event in the Twin Cities.
I don't know if the following example counts as marketing, per se, but it was a little bit of potential fanfare that didn't show up this year...
The first thing I noticed when I got close to Ridder Arena was that there were no Frozen Four pennants on the street lights along Fourth Street (in front of the arena). The U. of MN pennants that normally hang on the lights were still there -- they hadn't been swapped out.
That compares to 2001, where every streetlight had a FF pennant on it. (I remember that because I was working for the university at the time and saw them every day. I don't remember if they had been changed in 2006.) I also saw the pennants outside Agganis Arena last year.