People carry their resumes into recruiting networks. Shawn Walsh was a brand new HC, but had five years of destroying recruiting for Michigan State. David Quinn had recruited a national championship team for BU, then went on to the AHL. Tony Granato and Osiecki have years of pro and All American recruiting at Wisconsin. Michigan State's Danton Cole has years of USA hockey experience. Norm Bazin had recruited a half dozen Colorado College NCAA teams, then was HC at DIII. Greg Carvel built St.Lawrence before being hired at U.Mass. Nate Leaman was a volunteer under Shawn Walsh's 1999 Championship team, then went to four years at Harvard's NCAA teams before Union hired him.
Jim Montgomery won the USHL title and had many years as an assistant at RPI
Penn State's Gadowsky built up Princeton for many years as its HC. Northern Michigan's Grant Potulny had recruited Minnesota's NCAA championship teams, and had USA hockey experience. Bowling Green's Chris Bergeron had years recuriting for Miami-Ohio's NCAA teams.
It doesn't always work (see Seth Appert), but it is a pre-requisite. Sometimes that resume also takes a while to take hold, until the program proves itself. (See Donato at Harvard)
Any of these guys can walk into an arena and are known, with mindget and junior coaches not just saying "he's a nice guy and he'll be fair" but more importantly, "he's got the program going in the right direction and you can trust that he'll improve the teams and be a winner."
One cannot ignore the contrast with Mike Souza, who had two average years at Brown with no notable signature recruits, and two average years at U.Conn as it moved from the weakest conference (the Atlantic) to the cellar of Hockey East. He may be the most sincere, nicest, and glib guy in the world, but he simply never had the unspoken "you can take me seriously because I've done it." Sure, he has a small network of Malden coaches who can refer locals (MacAdam, Sacco, Verrier etc.) to him, but he never had a USA hockey reputation where he can walk to the USA Select 16 festival in July (let alone coach one of the team), watch the hotshots and then tell the coaches or advisors "I'd love to talk to ....., please ask them to give me a call." You can see that when Farabee and Ryczek walked immediately. Ryczek you can say was a relationship with the coach who recruited him (Borek), but Farabee just walked away and didn't follow Borek. That speaks volumes about the regard he (or more realistically and critically, his advisors and community) held for the coaches he would play under. Who????
The second signal is "does Souza know the market?" Every new coach immediately signs up 6 or so recruits, guys they had had their eye on while elsewhere, and now that they are calling the shots, they call the kids, and say "I want you to be my first class, to be the foundation of something great that I'm building." It makes the kids feel special, and send the message that the guy has a plan. Even if you hate recruiting 15 or 16 year olds, you go to the Select festivals that summer and nab one or two just to send a message to the world that you are now in the game.
The third signal is "does he have a vision and drive?" Go back to C-H-C's August 2016 interview and you get three messages -- a) Umile was great to me b) we had a good history and c) I want to build a family, UNH is a family. Not a message of bravado anywhere about getting the best and challenging the powers.
UNH literally went seven months with a single recruit, MacAdams, after Souza "took over the program." Does that signal a plan to the hockey world?
The idea that you throw him to the wolves, or throw him to the wolves with three years of guidance by a non-recruiting entity Umile, and expect him to have the gravitas required was borderline insanity.
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Now, to the question that we can't reverse history, what do you do now? Dan talks about top level outlines, but I have no doubt that UNH has been doing that ... trying to recruit skilled kids, identifying a model, etc. The problem is none of the known kids are taking the offers. So right now they are fishing in pools of unknowns, hoping they can spot a hidden talent. Take a look at the list I posted of what other teams were pursuing our players.....most are "UNH was the first school to take notice, or to offer." Do we trust the ability to find those unknowns. the Lucas Bahns and Corson Greens of the world?
Two things need to happen. First, a known "coach" is needed, so recruits and current players have a feeling that UNH's on-ice play will level off and gradually improve. Lassonde fits that bill, and while I would give him a special title to signal that to recruits (Co-Coach" or "Special Assistant in charge or on-ice decisions" and gives instant credibility. (and for his network, something he can point to to give comfort that he will be running the ship in an important manner). Not dynamic that will result in the pop I would have expected if UNH had gone the route of a search and promising hire after Umile retired, but at this point they are doing triage, which stabilizing is important. I do trust Lassonde to be able to do that, and with a bit of luck, gradually improve the talent level for a seven year gradual climb from 10 to 9 to 8 to 7 to 6. Not sure I see a return to the top 5, but at this point, any prospect for climbing is an improvement.
Second, hire a known recruiting assistant. This is more challenging. You do not have a great story line to sell to recruits, of "new sherif in town, driven to win, you get in on the ground floor of rebuilding a program that has a fanbase and situation just ready to reclaim its glory.") You are essentially trying to sell a lame duck/neutered young guy and a veteran who may be there for only three years if this salvage fails. Does one of the known recruiters want to tie his career to this? Even if you assume there might be an opportuntiy down the road, at that point there would have to be a complete housecleaning, so you aren't next in line.
Third, if the three years of co-coaches doesn't work, do something creative, like setting up a committee of 5 guys not tied to Umile and perhaps one or two from outside of the UNH bubble, and then sifting through resumes and pick someone who is (a) under age 50, but (b) has had some actual success at some level. And let that guy go out and sell the "new sherif in town" storyline that is needed.