Other than being some kind of insult, I really had no idea what the whole brandon thing referenced. So I looked it up.
Given what it was supposed to be, it's interesting that it's still going on. In theory, it was going to be some kind of clever rallying cry, but that failed pretty badly in 11/22, when the Senate was lost, and the House was barely won by the Rs.
So to pretend that it's some kind of magical rallying cry, still, is humorous. Since it didn't help in '22, why in the world would it expand now? Things are considerably better now than a year ago, and all of the trends keep going that way- so other than being an insult, how would it help?
Ironic that people who claim so many First Amendment rights are actually censoring themselves. And they pretend to be clever about it.