Re: Northeastern Huskies 2013-14 Season Thread II: In Witt we Trust
The lower bowl has had attendance problems since i came to NU in 2007.
A few ways to improve attendance:
-Market more to the general public. Invest in some ad space. Bus Stops, the T, Newspapers, online... whatever. Just do something. Market our draft picks... Benning is a bruins pick, I'd imagine that could draw some fans. we have some of the cheapest ticket prices in boston and a hugely historical venue... MARKET THAT!!!
-Have someone hand out flyers at Back bay or North Station during rush hour. Its cheap and easy to catch a game at matthews on a friday after work or with a group of people from an office. (make that a deal!? advertise your group ticket pricing and market that to businesses)
-Invest in an electronic message board - BU has one on comm ave advertising games and events... do the same. Get a billboard or something at least, the amount of traffic that goes down mass ave is massive... Tap into that somehow.
-Kids under 12 or 10 get in free... at minimum you can make it for a few games ("family nights" or something of that nature).
-Give a pair or a set of 4 tickets to corporate sponsors to the lower bowl. They payed good money for the ad space... reward them and help fill seats and gain exposure to people who may not watch college hockey at all. Plus, some could give tickets away as promotions for themselves. (join zipcar and win two free tix... etc)
-Market with the bruins... we have a bruins prospect so the market is there... try to have tickets given away at bruins games or in promotions to their season ticket holders etc.
as far as student attendance:
Yes, the doghouse leadership needs some work. IDk how to help that though. That comment about not being able to post signs in Curry or academic buildings being a fire hazard is BS. I'm a volunteer firefighter where I live and i've never heard of any such code in any municipality as far as egress in a fire is concerned (some places have aesthetic concerns which makes sense but we don't have those, nor should we). And WHY FOR THE LOVE OF GOD did the chalk on the sidewalk stop!? as far as i'm concerned that's an NU tradition and if i was an undergrad i'd be making noise about it (every student group should).
The Resident director approval thing i can believe but its BS too. Get athletics to work something out with housing for an Athletic Department waiver and have signage/ posters approved through them, propose specific locations to housing and work it out with them via athletics. When i lived on campus there were signs in every dorm building referencing a hockey game and who it was against and what you should wear (red, black, white, etc) and if there was a theme (red light/green light, pots and pans... ok maybe not pots and pans

)
-Take the signs on campus ("Hockey game tonight") and make them "hockey game this weekend" or whatever and add a slot to interchange what team we're playing and PUT THE TIME
-Take the posters with the hockey schedules and stop handing them out at games... post them on campus in every conceivable place.
-Partner with the vendors on campus for game promotions. Buy coffee at dunkin donuts and have a chance to win a free jersey or a signed puck or something. Buy a subway footlong and win tickets to the varsity club.
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Market Directly to International students. idk how to go about it but make it seem like its an american thing to do or that its a cultural experience. Ultimately these kids want to experience the culture, they're not JUST here for the education... Spin it that cultural understanding will help them in their fields as ultimately a lot of the kids from asia etc will work with western businesses throughout their careers.
-Get players in on promotions?
-Bring back the t-shirt cannon
-Get ice girls?
-DO NOT DEPEND ON EMAIL AND TWITTER. I never check my facebook anymore, and i get at least 3 emails a day from NU. News@Northeastern, Alumni news/ donation groveling, Somthing college specific, and usually a promotion for RISE or EmPower or the career fair (which is useless if you're not in business or healthcare anyway). its all just noise i dont read any of it.
-Is there a reason they take the names off the back of the jerseys they sell at the beginning of the year? if theres no NCAA rule or something, leave the names on.
-Sell beer at the games
/Rant