That reminds me of P.T. Barnum's "This Way to the Egress" sign at his museum that he put up when the place was starting to get too crowded so that he wouldn't have to turn people away. Of course, it's entirely possible that the Barnum story is apocryphal. Hell, it's possible that Barnum himself is apocryphal and never actually existed, like Shakespeare and Jesus. But sometimes a story doesn't have to be true to be true.
And before you get all bent out of shape, I know Shakespeare existed. It's a joke!