There aren’t public numbers for every single broadcast, but last year a NBCSN game between Notre Dame and Michigan State drew 96,000. The network also aired the Irish against Michigan last year and attracted 73,000 viewers, while a Dartmouth-Vermont game drew 45,000. All a far cry from 182,000.
So this is big time. Especially if it is out-drawing NHL broadcasts (which probably doesn’t make NBCSN feel too great about those NHL games). Friday nights are not big TV nights, but that’s a big reason college hockey has found a home on so many national networks this year. It fills a void with something people may actually watch, particularly on a network they are used to seeing hockey on anyway.
The number probably has a lot to do with Minnesota’s inclusion on the broadcast. Almost all Gopher men’s hockey games are televised locally on Fox Sports North or one of its auxiliary channels. That’s a captive audience that has made this part of their Friday nights and all you have to do is get them to flip to a different channel this time. That matters.