Re: Michigan Tech Season Thread Part V: We Were Dead On Arrival
I think the point we need too look at is investing more money into the hockey to increase the return. MacD and I were discussing last night how an empty seat means zero revenue. The athletic dept needs to try to be more competitive in selling tickets. (i.e. Ticket Packages) and create a stronger product on the ice. If we were to increase our average attendance up 1000 people it would increase ticket revenue alone 100k+ for the year. I feel the athletic department and their marketing department has not done enough to drive ticket sales. It seems like the only advertising they rely on locally is the series previews that are in the DMG. Buy and billboard and rebuild the marquee on Townsend for starters. The athletic department at whole seems to forget that ever person more they bring in the door is more money for athletic programs.
Originally posted by huskyfan
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